When you understand that each effective business is grounded on its interesting and engaging brand, there’s no preventing the significance from securing marking in advertising. The objective is...
Ellae Creative has been selected as a part of the consortium of organizations that comprise the Technical Assistance (TA) Facility for the Securing Water for Food: Grand Challenge for Development...
Brand loyalty is the partiality of a customer to one brand or product over every other, and it could really make or mar a brand. It is evident in the traffic source/visits to your website...
Most Brand Managers understand the importance of having an accurate image of the brand’s target audiences. What’s often missed is how our marketing actions impact the quality of that audience. We...
When was the last time you took a good look at your company’s branding? No, I don’t mean just your company’s logo. Branding is way more than just design and corporate visual...
Storytelling can be a completely powerful channel for connecting with your target audiences. However, you should mostly bear in mind crafting your story not only with the qualities of an effective...
Consumers can study your brand or company with the stories you tell about your brand or company. How steady and convincing your story is can be a very crucial factor in finding out whether or not a...
Out of all movie genres, romantic comedies seem to be the one that is equally enjoyed by viewers of all ages and genders. You probably have your own list of romantic comedies you can watch over and...
In online marketing, we tend to focus all or the most part of our attention as marketers on getting our audience to buy our products or services. This method is quite complicated because buying...
Writing content for the right audience isn’t always an easy task. There is always room for improvement. I remember the first time I set out to write blog content. Oh my! It was a funny...