The Transform MENA 2018 (Middle East and North Africa) summit and awards event was indeed a grand experience. From the well-organized reception, to the round table discussions and the breath taking dinner and awards night. The Transform MENA brand summit is one event that brands and world experts of the creative industry continue to look forward to. This annual event brings together world renowned brands within and outside the creative industry.
The Fifth (5th) Edition took place this year at Dubai, UAE on the 8th of May 2018 and this event is always a great and perfect opportunity for branding and communication experts to address the national and global challenges and opportunities shaping the creative industry and sector.
This year at the Transform MENA brand summit, Ellaecreative’s Founder and CEO Mrs. Noella Ekezie was honored by an invitation to host a round table discussion, alongside other world renowned brands such as: Brand Lounge, Massive Music, Green Space, Landor, Siegel & gale, Atkins and a host of many other leading brands from across the globe.
With her wealth of expertise and knowledge depth in business of branding, design and communication, our CEO, Mrs. Noella Ekezie did justice to the topics: “Innovative Brand Strategies That Adapt to Emerging Markets” and “Creating Memorable and Compelling Brand Stories” wowing and inspiring her audience, whilst bringing clarity and a depth of insight to pertinent issues concerning the industry.
Our organization is also guided by certain belief systems and that includes “A Will to Win”, a core value that is taken seriously by our organization and this year at the Transforms MENA awards, Ellaecreative did not go unrecognized for her accomplishments in the creative industry for excellence in rebranding and brand development.
This is not unusual, as Ellaecreative has won the “Gold” award for 2 consecutive years, 2016 and 2017 respectively for her work executed for clients.
This year, Ellaecreative was shortlisted for two (2) nominations. The first nomination was for her work with brand “Ataraxia DMCC” in the “Best Visual Identity From The Professional Service Sector” Category and the second nomination was for her work with the brand “Wetin You need?” in the “Best Visual Identity From The Retail Sector” category.
In a room brimming with industry specialists from across the globe, Ellaecreative was recognized and awarded “Silver” for her work with “Wetin You need?” and “Bronze” for her work with “Ataraxia DMCC”.
The Transform MENA Awards winners for 2018 represent the best in rebranding and brand development while accurately putting in display and limelight the real value a brand can have on a business and Ellaecreative is proud to associate itself with this success for the African continent.
This is quite significant for Ellaecreative as an organization, as we recognize that being able to achieve this great feat in the midst of the other giant brands gathered for the Transforms MENA 2018 brand summit and awards is certainly a success story we are eager to share.
We also recognize that consistency is key in achieving success and so Ellaecreative is very enthusiastic about its achievements as we aim to consistently set a track record of excellence, distinction and worldwide recognition in the business of rebranding and brand development.
We would continue to blaze the trail for our country Nigeria and the African continent, setting the pace for the world to see, even as we continue to exemplify the best our region has to offer, showcasing the impact and tangible benefits a concerted and cohesive brand strategy and visual identity can have on a business and organizations.
All winners at the Transforms MENA 2018 exemplify in many ways the shift that shows how businesses now interact with brands and the benefits stakeholders derive. Ellaecreative is certainly excited to be play a huge role in making this industry shift a reality.
We hope you are inspired by our success story, even as we celebrate this victory. We wish all the creative geniuses out there the very best and we say: “Stay inspired, keep winning, stay consistent, shake off discouragement, rise up to challenges and stay open to a world of opportunities where the sky is not a limit for you, but a stepping stone.”